Online B2B Press Release Distribution Service – Industry Today Launched |
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| The official launch of Industry Today, an industry specific, online B2B press release publication and distribution service, is on Monday 11th January 2010.
The launch follows almost a year of web development to create a simple, relevant online press release distribution and online press release publication channel. The service will give PR professionals the option to publish their press releases and news items online, within a relevant industry news portal free of charge. For 36GBP, users can increase traffic to their own website by publishing press releases with SEO optimised links. The industry specific target audience can then follow links to relevant pages on the user’s website. Optimised press releases are quickly indexed by Google and shared with a relevant sector following on Social Networking site Twitter. The B2B sector-specific site ensures news is only published in relevant industry categories; The 27 launch categories include construction, built environment, pharmaceutical, telecoms, energy & environment. Katie Brown, Co Founder of Industry Today said “Industry Today was born out of demand from B2B companies to get their news and press releases published and featured on relevant websites. As a B2B PR agency, we recognise that the future of publishing is online. Not all existing online PR distribution services work effectively with the search engines and few offer relevant, industry-specific, highly targeted distribution channels for the B2B marketplace”. She went on to say: “If B2B PR professionals out there recognise the importance of SEO optimised news, then this service is for them. Too often, we have to publish B2B news on B2C Press Release distribution sites, under generic categories, Industry Today will enable PR professionals to publish their press releases within relevant categories and drive traffic to their website, without paying through nose. We are confident that this revolutionary B2B Press Release distribution tool will become the preferred choice for all B2B PR professionals”. The website has a series of ‘help’ tools such as ‘the benefits of optimising press releases’ plus an easy to read FAQ section via a Blog that addresses problem issues and educates users by offering advice on best practice, writing SEO optimised press releases and Online PR. For further information on how to publish your press releases online visit Industry Today. About Industry Today Industry Today is an industry specific, online press release publication and press release distribution service . It is designed specifically for B2B industries to publish their optimised press releases via a variety of online distribution channels. Key features include: Through a variety of relevant distribution channels, published press releases reach a targeted industry specific audience. Optimised press releases are immediately indexed by Google, making Industry Today the leading B2B online press release distribution portal that is instant, simple and relevant to specific industry sectors. Industry Today – Are you into it? |
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